Screenprint Versus Digital Print: What’s Best for Your Brand?

In the world of print and display, two leading technologies stand out: screenprint and digital print. Both offer unique benefits and, depending on your needs, one might be a better fit than the other. So, which is right for you – screen printing vs digital printing? Let’s delve into the nuances of these two popular print methods and help you make an informed decision.

Screenprint: A Time-Honoured Tradition

Screenprinting has been a reliable printing method for over three decades, and Screenprint & Display has been at the forefront of this industry, providing high-quality, vibrant signs and displays for businesses across the UK​. This traditional method is particularly effective for outdoor signage with a limited number of colours.

In screenprinting, ink is passed through a mesh screen – each colour in the design requiring a separate screen. The resulting prints are in Pantone matched and UV stable inks. This process is highly suitable for large quantities of signage & outdoor stickers. With a fast turnaround time, screenprinting offers an excellent solution for brands needing mass-produced, durable signage​

Digital Print: The Versatile Contender

On the other side of the spectrum, digital printing is a modern method that offers versatility and quick turnaround times. Unlike screenprinting, digital printing doesn’t require plates, which results in lower cost and quicker production for smaller print runs.

Digital printing involves the transfer of a digital-based image directly onto a variety of media, at Screenprint & Display this includes paper, Correx®, Foamex, Dibond, Vinyl and more. It’s especially useful for short-run jobs from desktop publishing and other digital sources. One of the unique advantages of digital printing is the possibility of on-demand printing and the ability to modify the image for each impression, known as variable data printing​ ​.

Making the Choice: Screenprint or Digital Print?

Your decision between screenprint and digital print should be guided by your specific needs. If you require a large quantity of durable, vibrant, and uniform signs, printed POS or stickers, screenprinting might be your best bet. It’s ideal for outdoor signage and when you need to make a bold, consistent statement across multiple displays​.

On the other hand, if you need a smaller number of prints, require multiple designs, or seek the flexibility to print on a variety of substrates, digital printing could be the way to go. It’s particularly useful for on-demand printing and when time is of the essence.

At Screenprint & Display, we offer both screenprinting and digital printing services, and we’re more than happy to guide you towards the option that best fits your brand. With our extensive knowledge of Point of Sale and Display printing, we’re committed to making your promotion, brand, event or marketing campaign a success​. Get in touch with the team to discuss your print needs today.